Online Store Updates

Back by popular demand! Available from Friday, November 15, 8 am Hawaii time. We’re thrilled to present Part 2 of our collaboration with IN4MATION, building on the success of our first collection from earlier this year. HUOA and IN4MATION have once again partnered to create exclusive pieces that celebrate Okinawan heritage with a modern, stylish twist. This second collection continues to blend cultural pride with IN4MATION’s signature style, featuring all-new designs that honor Okinawan traditions and symbols. Each piece is crafted as a unique expression of Okinawan culture, perfect for long-time supporters and new fans alike. To make this release even...

Ready, Set, Summer SALE!   Going on now through May 14, 2022 - Get ready for summer fun with 20% off select merchandise - Great gifts for kids (Children's Day 5/5) - Great gifts for mom (Mothers' Day 5/8)    Sale Merchandise: Bon Dance Items - hapi coats, towels, flags (finally, the return of bon dance season!) HUOA Men's & Women's Polo Shirts, available in Black and Purple (perfect for golf!) Water bottles and cups (stay hydrated!) All In4mation Collaboration Items - kids & adults hats, shirts, jerseys (trendy styles to keep you looking cool) HUOA Totes (carry all your gear,...

HUOA 70th Anniversary x In4mation Collaboration Dropping Thursday, December 23rd, 8AM HST - just in time for Christmas!!! Mark your calendars and set your alarms!  We're releasing another limited edition collaboration with our Uchinanchu friends at In4mation.  This time merchandise will feature a red color scheme and celebrates our 70th anniversary with a special HUOA logo.  The collection will include adult bingata jerseys, "hai" shirts and bingata hats; ladies "hai" shirts; kids "hai" shirts and bingata hat. Details on how to place your order through shophuoa.com: Place your order online on Thursday, December 23rd starting from 8AM HST At checkout, select delivery...

BLACK FRIYAY DEALS UP TO 75% OFF NOW THROUGH MONDAY, NOVEMBER 29, 2021 SALE HIGHLIGHTS: In4mation T-shirts Past Festival T-shirts HUOA Logo Aprons HUOA '21 Bon Dance Towels Select Books Uchinanchu Annuals - - - SHOP IN PERSON AT HUOA's WINTER CRAFT FAIR!!! HUOA Winter Craft Fair                                                                 Saturday & Sunday, November 27 & 28, 2021                            ...

HAPPY PURPLE FRIDAY!!! FREE DOMESTIC SHIPPING ON ORDERS OF $100 OR MORE - USE CODE PURPLE2021 AT CHECKOUT. New Merchandise Highlights: Uchinanchu No Hi T-shirts & Tank Tops HUOA 70th Anniversary Tote Bags Emi Ink Bingata Note Cards, Decals and Okinawan-inspired Holiday Cards Sale Items: 30% off HUOA Embroidered Polos 20% off Uchinanchu Name T-shirts 30-50% off Bon Dance Towels 30-50% off Uchinanchu Annuals 20% off Plantation Ice Tea Tumblers 50% off HUOA Logo Masks Sale prices and free shipping promo valid now through Saturday, November 13, 2021. - - - We are currently working on another HUOA x In4mation...